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- Certification grants you more credibility. Bartenders Association certification serves as an impartial, third-party endorsement of your knowledge and experience against international standards in bartending, wine service and hospitality. It adds to your credibility as a bartender or wine service professional and sets you apart from other professionals.
- Certification can improve career opportunities and advancement. Bartenders Association certification can give you the "edge" when being considered for a promotion or other career opportunities. Bartenders Association certification clearly identifies you as an employee who has demonstrated mastery of bartending, wine service or hospitality principles and techniques based on accepted best practices.
- Certification prepares you for greater on-the-job responsibilities. Bartenders Association certification is a clear indicator of your willingness to invest in your own professional development. Certified professionals are aware of the constantly changing environment around their profession and possess the desire to anticipate and respond to change.
- Certification improves skills and knowledge. Typically, achieving Bartenders Association certification requires training, study and "keeping up" with changes. Bartenders Association certification showcases your individual mastery by confirming proficiency and knowledge in the field. Bartenders Association certification also requires recertification every three years, proving you stay ahead of the curve in bartending, wine service and hospitality.
- Certification may provide for greater earnings potential. Many bartending, wine service and hospitality professionals who have become certified experience salary and wage increases based on their certification status. Studies show that on average individuals with certifications earn 17% more than their non-certified counterparts. In addition, individuals with certifications are in high demand internationally.
- Certification demonstrates your commitment to the bartending, wine service and hospitality profession. Receiving Bartenders Association certification shows your peers, supervisors and, in turn, patrons your commitment to your chosen career and your ability to perform to set standards.
- Certification enhances the profession's image. Bartenders Association certification programs seek to grow, promote and develop certified professionals, who can stand "out in front" as role models in the bartending, wine service and hospitality field.
- Certification reflects achievement. Bartenders Association certification is a reflection of personal achievement because the individual has displayed mastery of his or her field by meeting requirements and standards set in bartending, wine service and hospitality.
- Certification builds self-esteem. Bartenders Association certification is a step toward defining yourself beyond a job description or academic degree while gaining a sense of personal satisfaction.
- Certification offers greater recognition from peers. As a certificate holder, you can expect increased recognition from your peers for taking that extra step in your professional career.
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